Gateway Routers

This 5G router launched as the flagship product of the new Verizon Connectivity network. The router’s minimal cube form was inspired by the square period dot in the new logo and typeface. The top and bottom surfaces feature a concentric, gridded hole pattern for ventilation, while the bottom rubberized footer hides the power and two additional ethernet ports. A singular connection button on the rear is used to set up the network and pair devices. The design originally featured a screen on the front face for setup instructions, outage notifications, and additional features like guest wifi passwords, clock faces, or animated screensavers. This was ultimately cut to keep pricing low as these units are only leased to customers for the duration of their service. The interface was minimized to a singular LED for on/off/issue visual notifications, and the branding was reduced to a clean, red check logomark.

This Fiber router includes all the same great features as the 5G router but has been designed with a taller rectangular form to accommodate the additional internal fiber components. The router's expanded dimensions allow for optimal organization and cooling of the internal components, allowing for efficient operation and enhanced speeds of 1Gb per second.

The main focus of the packaging was to provide the customer with a clear yet enjoyable out-of-the-box experience. With well-organized product components and easy setup instructions inside, it eliminates the need for professional installation. The hardware setup is reduced to just two steps, while the rest of the process transitions to the digital app. The packaging itself is designed to fit into a standard shipping box and features elegantly minimal external branding.